Major Project II
Wu Ziyang / 0368325 Bachelor of Design （Hons） in Creative Media Major Project II Task Process Week 1： Planning and association Brand name Brand Logo Brand name After I and the team members respectively put forward some suggestions and explanations regarding the brand name, we decided to use [HUG LAB] as our brand name. We also designed the draft of the logo. Finally, after the draft was completed, we design a suitable font to be used as the logo font. Figure1.1: Logo Draft （logo） Brand Logo We used circular brushes to design our logo, creating a smooth and adorable appearance. Figure1.2: Logo Draft （font） Feedback Recreate the brand logo and determine the font style to be used for the logo. Establish your own brand atmosphere and ensure that all subsequent content aligns with this brand atmosphere. When creating the image of a brand, it is important to ensure that the style is in line with the brand's atmosphere. The application of certain elements should not be overly inten...